Semantics Applied to SEO
In the first live session of the series, Alexander Rodrigues will present a case study that used WordLift ( https://wordlift.io/ ), a Semantic SEO that uses Natural Language Processing , to improve audience engagement and increase organic traffic to a website .
Agenda
00:00 - Opening
17:32 Lecture
1:14:52 Questions and Answers
1:49:34 Final Considerations
Speaker
Alexander Rodrigues Silva ( SEO Analyst) SEO consultant and advocate for the Semantic Web . An advertising professional and librarian in training, with over 20 years of experience in the digital field. He has worked with Search Engine Optimization since 2009, always seeking to align user experience with strategies such as Content Marketing , optimizing SEO investment . Today , he researches the use of semantics and data in website optimization .
Mediation
Fabiola Aparecida Vizentim (Librarian, Data Architect and Member of the IA Biblio BR Group)
About the series
semantic solutions . All information and materials presented in the series will be available at: https://bit.ly/semanticanapratica .





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