{"id":10250,"date":"2021-06-02T18:09:26","date_gmt":"2021-06-02T15:09:26","guid":{"rendered":"https:\/\/semantico.com.br\/blog\/google-core-updates\/"},"modified":"2026-08-26T18:31:48","modified_gmt":"2026-08-26T15:31:48","slug":"google-core-updates","status":"publish","type":"post","link":"https:\/\/semantico.com.br\/blog\/en\/google-core-updates\/","title":{"rendered":"Google Core Updates"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><a class=\"wl-entity-page-link\" title=\"Google Brasil\" href=\"https:\/\/semantico.com.br\/blog\/en\/Vocabulario\/google\/\" data-id=\"http:\/\/data.wordlift.io\/wl0221\/entity\/google\" >Google<\/a> has just confirmed the release of a &#8220;<em>Google Core <a class=\"wl-entity-page-link\" title=\"Atualiza\u00e7\u00e3o\" href=\"https:\/\/semantico.com.br\/blog\/en\/Vocabulario\/atualizacao-2\/\" data-id=\"http:\/\/data.wordlift.io\/wl0221\/entity\/atualizacao-2\" >Update<\/a><\/em>&#8221; or a broad update today:  <\/p>\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\">A new broad core update (<em>Google Core Updates<\/em>) will begin rolling out on Wednesday\u2014this one called the June 2021 Core Update, announced Google search liaison Danny Sullivan, adding that we should also expect a July 2021 core update next month.<\/p>\n<cite>https:\/\/searchengineland.com\/google-june-2021-core-update-rolling-out-349121<\/cite><\/blockquote>\n\n<p class=\"wp-block-paragraph\">The &#8220;June 2021 Core Update&#8221; comes one month before the update already expected for next month. Your <a class=\"wl-entity-page-link\" title=\"sites\" href=\"https:\/\/semantico.com.br\/blog\/en\/Vocabulario\/site\/\" data-id=\"http:\/\/data.wordlift.io\/wl0221\/entity\/site\" >site<\/a> may experience a drop, an increase in ranking, or simply nothing at all. This can happen every day.  <\/p>\n\n<p class=\"has-text-align-center wp-block-paragraph\"><strong><a href=\"https:\/\/semantico.com.br\/blog\/en\/aeo-is-the-new-seo\/\" data-type=\"post\" data-id=\"87\">AEO is the new SEO<\/a><\/strong><\/p>\n\n<p class=\"wp-block-paragraph\">But one thing that Google itself mentioned in the notice about this release is what prompted me to write this short post. This is what I want to share here: <\/p>\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_88 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Conte\u00fados<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/semantico.com.br\/blog\/en\/google-core-updates\/#how_can_i_make_my_website_proof_against_google_core_updates\" >How can I make my website proof against Google Core Updates?<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/semantico.com.br\/blog\/en\/google-core-updates\/#content_and_quality_questions\" >Content and quality questions<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/semantico.com.br\/blog\/en\/google-core-updates\/#expertise_questions\" >Expertise questions<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/semantico.com.br\/blog\/en\/google-core-updates\/#presentation_and_production_questions\" >Presentation and production questions<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/semantico.com.br\/blog\/en\/google-core-updates\/#comparative_questions\" >Comparative questions<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/semantico.com.br\/blog\/en\/google-core-updates\/#does_the_content_show_original_information_reports_research_or_analysis\" >Does the content show original information, reports, research, or analysis?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/semantico.com.br\/blog\/en\/google-core-updates\/#does_the_material_present_relevant_analysis_or_interesting_and_original_information\" >Does the material present relevant analysis or interesting and original information?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/semantico.com.br\/blog\/en\/google-core-updates\/#when_the_content_is_based_on_other_sources_do_you_avoid_simply_copying_or_rewriting_and_add_value_and_originality_to_the_material\" >When the content is based on other sources, do you avoid simply copying or rewriting and add value and originality to the material?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/semantico.com.br\/blog\/en\/google-core-updates\/#do_you_avoid_using_exaggerated_or_shocking_terms_in_the_headline_andor_page_title\" >Do you avoid using exaggerated or shocking terms in the headline and\/or page title?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/semantico.com.br\/blog\/en\/google-core-updates\/#would_you_expect_to_see_this_content_in_a_magazine_encyclopedia_or_printed_book\" >Would you expect to see this content in a magazine, encyclopedia, or printed book?<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/semantico.com.br\/blog\/en\/google-core-updates\/#how_do_google_updates_work\" >How Do Google Updates Work?<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"how_can_i_make_my_website_proof_against_google_core_updates\"><\/span>How can I make my website proof against <em>Google Core Updates<\/em>?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n<p class=\"wp-block-paragraph\">Is this possible? Does Google not control its SERP with an iron fist, with ruthless and uncontrollable changes happening all the time? Are <em>Google Core Updates<\/em> not something we simply have to deal with?  <\/p>\n\n<p class=\"wp-block-paragraph\">On this <a class=\"wl-entity-page-link\" title=\"p\u00e1gina\" href=\"https:\/\/semantico.com.br\/blog\/en\/Vocabulario\/pagina-web\/\" data-id=\"http:\/\/data.wordlift.io\/wl0221\/entity\/pagina-web\" >page<\/a>, titled &#8220;What webmasters need to know about Google&#8217;s core updates,&#8221; they provide highly valuable tips on what we should pay attention to when creating <a class=\"wl-entity-page-link\" title=\"Conte\u00fado\" href=\"https:\/\/semantico.com.br\/blog\/en\/Vocabulario\/conteudo-2\/\" data-id=\"http:\/\/data.wordlift.io\/wl0221\/entity\/conteudo-2\" >content<\/a> and publishing on our sites.<\/p>\n\n<p class=\"wp-block-paragraph\"><em>Shall we take a look at them?<\/em><\/p>\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"content_and_quality_questions\"><\/span>Content and quality questions <span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n<ol class=\"wp-block-list\">\n<li>Does the content provide original <a class=\"wl-entity-page-link\" title=\"SEO\" href=\"https:\/\/semantico.com.br\/blog\/en\/Vocabulario\/informacao\/\" data-id=\"http:\/\/data.wordlift.io\/wl0221\/entity\/informacao;http:\/\/data.wordlift.io\/wl0221\/entity\/otimizacao_para_motores_de_busca\" >information<\/a>, reporting, <a class=\"wl-entity-page-link\" title=\"consultas\" href=\"https:\/\/semantico.com.br\/blog\/en\/Vocabulario\/pesquisa\/\" data-id=\"http:\/\/data.wordlift.io\/wl0221\/entity\/pesquisa\" >research<\/a>, or <a class=\"wl-entity-page-link\" title=\"an\u00e1lise\" href=\"https:\/\/semantico.com.br\/blog\/en\/Vocabulario\/analise\/\" data-id=\"http:\/\/data.wordlift.io\/wl0221\/entity\/analise\" >analysis<\/a>?<\/li>\n\n\n\n<li>Does it include a substantial, complete, or comprehensive <a class=\"wl-entity-page-link\" title=\"Descri\u00e7\u00e3o\" href=\"https:\/\/semantico.com.br\/blog\/en\/Vocabulario\/descricao\/\" data-id=\"http:\/\/data.wordlift.io\/wl0221\/entity\/descricao\" >description<\/a> of the topic?<\/li>\n\n\n\n<li>Does the material present insightful analysis or interesting and original information?<\/li>\n\n\n\n<li>When the content is based on other sources, do you avoid simply copying or rewriting and instead add value and originality to the material?<\/li>\n\n\n\n<li>Does the headline and\/or page title provide a descriptive and helpful summary of the content?<\/li>\n\n\n\n<li>Do you avoid using exaggerated or shocking <a class=\"wl-entity-page-link\" title=\"palavras-chave\" href=\"https:\/\/semantico.com.br\/blog\/en\/Vocabulario\/palavra-chave\/\" data-id=\"http:\/\/data.wordlift.io\/wl0221\/entity\/palavra-chave\" >terms<\/a> in the headline and\/or page title?<\/li>\n\n\n\n<li>Is this the type of page you would bookmark, share with a friend, or recommend to someone?<\/li>\n\n\n\n<li>Would you expect to see this content in a magazine, encyclopedia, or printed book?<\/li>\n<\/ol>\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"expertise_questions\"><\/span>Expertise questions <span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n<ol class=\"wp-block-list\">\n<li>Does the content present information in a trustworthy manner, with clear sourcing, evidence of <a class=\"wl-entity-page-link\" title=\"conhecido\" href=\"https:\/\/semantico.com.br\/blog\/en\/Vocabulario\/conhecimento\/\" data-id=\"http:\/\/data.wordlift.io\/wl0221\/entity\/conhecimento\" >expertise<\/a> involved, and <a class=\"wl-entity-page-link\" title=\"Dados\" href=\"https:\/\/semantico.com.br\/blog\/en\/Vocabulario\/dado\/\" data-id=\"http:\/\/data.wordlift.io\/wl0221\/entity\/dado\" >data<\/a> about the author or the publishing site (such as <a class=\"wl-entity-page-link\"  href=\"https:\/\/semantico.com.br\/blog\/en\/Vocabulario\/links-2\/\" data-id=\"http:\/\/data.wordlift.io\/wl0221\/entity\/links-2\" >links<\/a> to an about page)?<\/li>\n\n\n\n<li>If you were to research the site producing the content, would you come away with the impression that it is trustworthy or widely recognized as an authority on the topic?<\/li>\n\n\n\n<li>Is the material written by an expert or enthusiast who demonstrably knows the topic well?<\/li>\n\n\n\n<li>Is the content free from easily verified factual <a class=\"wl-entity-page-link\" title=\"Ser\" href=\"https:\/\/semantico.com.br\/blog\/en\/Vocabulario\/ser\/\" data-id=\"http:\/\/data.wordlift.io\/wl0221\/entity\/ser\" >errors<\/a>?<\/li>\n\n\n\n<li>Would you trust this content for issues related to your finances or your life?<\/li>\n<\/ol>\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"presentation_and_production_questions\"><\/span>Presentation and production questions <span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n<ol class=\"wp-block-list\">\n<li>Are there spelling or stylistic issues?<\/li>\n\n\n\n<li>Was the content well-produced, or does it appear to have been rushed or sloppily created?<\/li>\n\n\n\n<li>Is the content mass-produced or outsourced to many creators? Is it spread across a large network of sites? These factors often result in less care being given to the production of specific pages and sites.  <\/li>\n\n\n\n<li>Does the page have an excessive amount of ads that distract the <a class=\"wl-entity-page-link\" title=\"usu\u00e1rio\" href=\"https:\/\/semantico.com.br\/blog\/en\/Vocabulario\/usuario\/\" data-id=\"http:\/\/data.wordlift.io\/wl0221\/entity\/usuario\" >user<\/a> or interfere with the main content?<\/li>\n\n\n\n<li>Is the material displayed correctly on <a class=\"wl-entity-page-link\" title=\"dispositivo m\u00f3vel\" href=\"https:\/\/semantico.com.br\/blog\/en\/Vocabulario\/dispositivo-movel\/\" data-id=\"http:\/\/data.wordlift.io\/wl0221\/entity\/dispositivo-movel\" >mobile devices<\/a>?<\/li>\n<\/ol>\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"comparative_questions\"><\/span>Comparative questions <span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n<ol class=\"wp-block-list\">\n<li>Does the content offer significant value when compared to other pages in the search results?<\/li>\n\n\n\n<li>Does the content serve the interests of the site visitors, or does it seem the material was only created for the purpose of improving the page ranking in search engines?<\/li>\n<\/ol>\n\n<p class=\"wp-block-paragraph\">We, <a class=\"wl-entity-page-link\" title=\"profissionais\" href=\"https:\/\/semantico.com.br\/blog\/en\/Vocabulario\/trabalhador\/\" data-id=\"http:\/\/data.wordlift.io\/wl0221\/entity\/trabalhador-2\" >SEO<\/a> <a class=\"wl-entity-page-link\" title=\"ling\u00fc\u00edstica\" href=\"https:\/\/semantico.com.br\/blog\/en\/Vocabulario\/linguistica\/\" data-id=\"http:\/\/data.wordlift.io\/wl0221\/entity\/linguistica\" >professionals<\/a>, usually place great importance on a Google core <a class=\"wl-entity-page-link\" title=\"algoritmo\" href=\"https:\/\/semantico.com.br\/blog\/en\/Vocabulario\/algoritmo-2\/\" data-id=\"http:\/\/data.wordlift.io\/wl0221\/entity\/algoritmo-2\" >algorithm<\/a> update, and actions are generally taken <strong>after<\/strong> something happens. But is this a good practice?  <\/p>\n\n<p class=\"wp-block-paragraph\">To help us reflect, I want to cite a few things, such as the questions below, taken from Google&#8217;s post:<\/p>\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"does_the_content_show_original_information_reports_research_or_analysis\"><\/span>Does the content show original information, reports, research, or analysis?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n<p class=\"wp-block-paragraph\">Is the content I create on my site 100% original? Of course not; it is influenced, impacted, and utilizes the most diverse sources, but that is not the issue. The point is my commitment to bringing good data, transforming it into relevant information, perhaps based on well-conducted research, and analyzing it all from an original point of view.  <\/p>\n\n<p class=\"wp-block-paragraph\">This reminds me very much of the work of a researcher or scientist when producing scientific information.<\/p>\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"does_the_material_present_relevant_analysis_or_interesting_and_original_information\"><\/span>Does the material present relevant analysis or interesting and original information?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n<p class=\"wp-block-paragraph\">Originality and <a class=\"wl-entity-page-link\" title=\"Relev\u00e2ncia\" href=\"https:\/\/semantico.com.br\/blog\/en\/Vocabulario\/relevancia-2\/\" data-id=\"http:\/\/data.wordlift.io\/wl0221\/entity\/relevancia-2\" >relevance<\/a> in information once again. Originality can be viewed as the &#8220;<em>quality of what is unusual, of what has not yet been imagined, said, done, etc.; innovation, uniqueness<\/em>&#8221; or the &#8220;<em>capacity to express oneself in an independent and individual manner.<\/em>&#8221; <\/p>\n\n<p class=\"wp-block-paragraph\">You do not always need to create content that has never been done before (<em>and let&#8217;s face it, that is increasingly unlikely<\/em>), but you can express yourself in an independent and individual way, providing your perspective on that theme.<\/p>\n\n<p class=\"wp-block-paragraph\">Is that not what Google wants from our content? And do our visitors and readers not want the same?  <\/p>\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"when_the_content_is_based_on_other_sources_do_you_avoid_simply_copying_or_rewriting_and_add_value_and_originality_to_the_material\"><\/span>When the content is based on other sources, do you avoid simply copying or rewriting and add value and originality to the material?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n<p class=\"wp-block-paragraph\">Capacity to express oneself in an independent and individual manner. Originality, remember? <\/p>\n\n<p class=\"wp-block-paragraph\">How much content do we find out <a class=\"wl-entity-page-link\" title=\"Ai\" href=\"https:\/\/semantico.com.br\/blog\/en\/Vocabulario\/inteligencia-artificial-3\/\" data-id=\"http:\/\/data.wordlift.io\/wl0221\/entity\/inteligencia-artificial-3\" >there<\/a> that is merely well-written copies of others. Look, I won&#8217;t be a hypocrite; many of the things I have posted here came from other texts, of course. <\/p>\n\n<p class=\"wp-block-paragraph\">But the ones that turn out best are those that begin as a conversation with one or more texts from other authors, which I then appropriate and provide my own vision on the subject.<\/p>\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"do_you_avoid_using_exaggerated_or_shocking_terms_in_the_headline_andor_page_title\"><\/span>Do you avoid using exaggerated or shocking terms in the headline and\/or page title?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n<p class=\"wp-block-paragraph\"><strong>5 absurdly enlightening themes on how to make SEO a source of infinite wealth!<\/strong> or <strong>4 foolproof tips to create a company now and crush your competitors in one month<\/strong>.<\/p>\n\n<p class=\"wp-block-paragraph\">What leaves me intrigued: if Google states that it would like us to avoid this, why does it work? How many professionals who trust 100% in post <a class=\"wl-entity-page-link\" title=\"SEO\" href=\"https:\/\/semantico.com.br\/blog\/en\/Vocabulario\/otimizacao\/\" data-id=\"http:\/\/data.wordlift.io\/wl0221\/entity\/otimizacao;http:\/\/data.wordlift.io\/wl0221\/entity\/otimizacao;http:\/\/data.wordlift.io\/wl0221\/entity\/algoritmo_de_busca\" >optimization<\/a> tools (<em>Yoast, I&#8217;m talking about you<\/em>) use these techniques to get the &#8220;green light&#8221;? <\/p>\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"would_you_expect_to_see_this_content_in_a_magazine_encyclopedia_or_printed_book\"><\/span>Would you expect to see this content in a magazine, encyclopedia, or printed book?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n<p class=\"wp-block-paragraph\">Here, my training (in progress) as a Librarian speaks louder: for content to be published, it must meet certain criteria such as <a class=\"wl-entity-page-link\" title=\"Experi\u00eancia\" href=\"https:\/\/semantico.com.br\/blog\/en\/Vocabulario\/experiencia\/\" data-id=\"http:\/\/data.wordlift.io\/wl0221\/entity\/experiencia\" >experience<\/a>, authority on the subject, reliability of sources and information, and originality.<\/p>\n\n<p class=\"wp-block-paragraph\">Does this remind you of something? <a href=\"https:\/\/semantico.com.br\/blog\/Vocabulario\/eat\/\" class=\"rank-math-link\"><strong>E<\/strong>xpertise, <strong>A<\/strong>uthoritativeness, and <strong>T<\/strong>rustworthiness<\/a> (the famous EAT), originality, and everything I have discussed here.<\/p>\n\n<p class=\"wp-block-paragraph\">It seems to me that the academic background of Google&#8217;s founders remains strong in the idea that the <a class=\"wl-entity-page-link\" title=\"buscador\" href=\"https:\/\/semantico.com.br\/blog\/en\/Vocabulario\/motor-de-busca\/\" data-id=\"http:\/\/data.wordlift.io\/wl0221\/entity\/motor-de-busca\" >search engine<\/a> must have good content. That is why this release made me think that &#8220;core updates&#8221; are interesting, but having original content is what makes my site proof against changes. <\/p>\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"how_do_google_updates_work\"><\/span>How Do Google Updates Work?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"SEO Sem\u00e2ntico - A trilha: Como funcionam os Updates do Google?\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/-_9ZqjxUw4I?feature=oembed&#038;enablejsapi=1&#038;origin=https:\/\/semantico.com.br\/blog\/en\/\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n<p class=\"wp-block-paragraph\">In the sixth part of the Semantic SEO track, we examined how Google Updates function. Why do Google and other search engines constantly update their algorithms and how does this impact SEO work? Why do content creators need to know how Google updates work, and what is the impact of these updates on their work?  <\/p>\n\n<pre class=\"wp-block-preformatted\">Reference: <a href=\"https:\/\/developers.google.com\/search\/blog\/2019\/08\/core-updates\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/developers.google.com\/search\/blog\/2019\/08\/core-updates<\/a><\/pre>\n\n<hr class=\"wp-block-separator has-css-opacity\"\/>\n","protected":false},"excerpt":{"rendered":"<p>Google has just confirmed the release of a broad update today: A new broad core update will begin rolling out on Wednesday\u2014this one called the June 2021 Core Update, announced Google search liaison Danny Sullivan, adding that we should also expect a July 2021 core update next month. Here, my training (in progress) as a Librarian speaks louder: for content to be published, it must meet certain criteria such as expertise, authority on the subject, reliability of sources and information, and originality.<\/p>\n","protected":false},"author":2,"featured_media":6850,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"googlesitekit_rrm_CAowhc7hCw:productID":"","wl_entities_gutenberg":"","footnotes":""},"categories":[3474,3488,3487],"tags":[],"wl_entity_type":[51],"class_list":["post-10250","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-semantic-seo","category-evaluation-of-information-retrieval-systems","category-information-retrieval","wl_entity_type-article"],"_wl_alt_label":[],"wl:entity_url":"http:\/\/data.wordlift.io\/wl0221\/post\/google-core-updates-2","_links":{"self":[{"href":"https:\/\/semantico.com.br\/blog\/en\/wp-json\/wp\/v2\/posts\/10250","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/semantico.com.br\/blog\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/semantico.com.br\/blog\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/semantico.com.br\/blog\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/semantico.com.br\/blog\/en\/wp-json\/wp\/v2\/comments?post=10250"}],"version-history":[{"count":0,"href":"https:\/\/semantico.com.br\/blog\/en\/wp-json\/wp\/v2\/posts\/10250\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/semantico.com.br\/blog\/en\/wp-json\/wp\/v2\/media\/6850"}],"wp:attachment":[{"href":"https:\/\/semantico.com.br\/blog\/en\/wp-json\/wp\/v2\/media?parent=10250"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/semantico.com.br\/blog\/en\/wp-json\/wp\/v2\/categories?post=10250"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/semantico.com.br\/blog\/en\/wp-json\/wp\/v2\/tags?post=10250"},{"taxonomy":"wl_entity_type","embeddable":true,"href":"https:\/\/semantico.com.br\/blog\/en\/wp-json\/wp\/v2\/wl_entity_type?post=10250"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}