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Semantics Applied in SEO

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Measuring Semantic SEO Results Using Google Data Studio, Google Analytics, and Google Search Console

The Semantic Web and SEO – Live

Shall we talk? Since 2018, when I first came into contact with SEO, one thing has bothered me: Having more contact with professionals from outside Brazil than from here. For a while I went to events (in Rio and a few in Porto Alegre) and met some people, exchanged...

Future-Proof Data: Lessons from Information Science for Your SEO

I have been working with digital content creation and planning and search engine optimization for quite some time. But after this experience in the academic halls of Library Science, I began to perceive more clearly something that bothered me but I did not know: the...

What Information Science teaches modern SEO

From data chaos to entity precision Introduction 1. The Hook: The Digital Library and the Need for Order Contemporary SEO should not be interpreted merely as a game of chasing opaque algorithms, but as the technical application...

What is a Semantic Field and how to use it in SEO?

In this article, I want to discuss a subject that may seem alien to our field of work: the Semantic Field, and demonstrate that this view is far from reality. My goal is to present this concept as one of the pillars supporting Information Retrieval in semantic...

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Case Study and the Power of Semantic SEO

Jun 3, 2019

This post is a case study that demonstrates the power of Semantic SEO to generate results for your business. Click on the link to find out how!

Google I/O 2019: what will SEO look like in the future?

May 14, 2019

Google I/O 2019: What will SEO look like in the future?

What is structured data?

May 12, 2019

Structured data is data that is organized into semantic blocks of relationships within the same group.

What is the Semantic Web?

Sep 25, 2018

The Semantic Web expands the Web, through the use of structured data, so that computers understand the content of your site as much as humans do.

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